Impact of Personal Innovativeness on the Use of the Internet Among Employees at Work

Journal of Organizational and End User Computing (Impact Factor: 0.46). 01/2005; 17(2):43-63. DOI: 10.4018/joeuc.2005040103
Source: DBLP


Examining Internet use among employees, this research investigated the theoretical proposition that personal IT innovativeness will positively impact the use of novel computer technologies. The research model included the individual traits of age, gender, experience with IT, and educational level. The article discusses the categories of organizationally relevant versus personal use of the Internet. Using a questionnaire, data was collected from 328 respondents in one organization. The results indicated that users perceive structural differences across various types of Internet use areas, although no clear support for a distinction between organizationally relevant and personal use was found. Additionally, the analyses indicated that personal use is considerably lower than organizationally relevant use of the Internet. However, employees may not distinguish clearly between these two categories. Personal IT innovativeness was the best predictor of organizationally relevant use of the Internet. Age contributed negatively to Internet use. Males appear to use the Internet more frequently than females. Educational level had no impact on Internet use.

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Available from: Oystein Sorebo,
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    • "Previous studies have reported that younger employees tend to engage more in personal Internet use behaviours (Ahmad and Jamaluddin, 2009; Akman and Mishra, 2010; Jia et al., 2013). In Larsen and Sørebø (2005), age has been found to contribute negatively to Internet use. In Zhang (2005), younger and more educated employees were found to be less stressed when they use the Internet. "
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    • "Ray et al. (2005) adopted individual's technical IT skills as an independent variable to explain customer service performance. Similarly, Larsen and Sorebo (2005) included the personal traits of age, gender, IT experience and education level as independent variables in their research model to explain the varying levels of Internet use among employees. Taylor (2004) also evaluated the direct impact of personal cognitive and gender differences and concluded that demographic differences significantly effect individuals' uses of knowledge management systems. "
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    • "The Cronbach's alpha internal consistency reliability for Wi-Fi was 0.84 (Lu et al., 2004). The questions measuring the degree of PI (4) were taken from the research of Agarwal and Prasad (1998), with a composite reliability for PI of 0.91 (Larsen & Sorebo, 2005). "

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