Astrid Mager

Austrian Academy of Sciences · Institute of Technology Assessment (ITA)

check out my talk "search technology in society: constructing search engines, shaping knowledge" in the HUMlab video archive (May 2010):

http://stream.humlab.umu.se/index.php?streamName=serchtechnology

Research interests

  • Interests
    New Media, Search Engines, Search, STS, Sociology, Information and Knowledge Politics, digital knowledge, digital methods, network visualization

Research experience

  • Teaching: STS
  • Teaching: Sociology of Medicine
  • Teaching: Sociology of Technology
  • Teaching: the Web in particular
  • Teaching: Project Planning and Research Management

Other

  • Scientific Memberships
    EASST, 4S, AOIR, LISTRA, GRUPPE INTERNETFORSCHUNG

Publications

  • ALGORITHMIC IDEOLOGY How capitalist society shapes search engines

    Astrid Mager

    Information Communication and Society. 01/2012;

    This article investigates how the new spirit of capitalism gets inscribed in the fabric of search algorithms by way of social practices. Drawing on the tradition of the social construction of technology (SCOT) and 17 qualitative expert interviews it discusses how search engines and their revenue mod... [more] This article investigates how the new spirit of capitalism gets inscribed in the fabric of search algorithms by way of social practices. Drawing on the tradition of the social construction of technology (SCOT) and 17 qualitative expert interviews it discusses how search engines and their revenue models are negotiated and stabilized in a network of actors and interests, website providers and users first and foremost. It further shows how corporate search engines and their capitalist ideology are solidified in a socio-political context characterized by a techno-euphoric climate of innovation and a politics of privatization. This analysis provides a valuable contribution to contemporary search engine critique mainly focusing on search engines' business models and societal implications. It shows that a shift of perspective is needed from impacts search engines have on society towards social practices and power relations involved in the construction of search engines to renegotiate search engines and their algorithmic ideology in the future.
  • Shaping the future e-patient. The citizen-patient in public discourse on e-health

    Ulrike Felt, Lisa Gugglberger, Astrid Mager

    Science Studies. 01/2009; 22(1):24-43.

    This paper investigates how public discourses, as articulated in EU policy and Austrian media documents, take part in the creation and stabilisation of a new patient figure – the e-patient. The documents we analysed act as one material form for enacting, performing and giving meaning to the changes ... [more] This paper investigates how public discourses, as articulated in EU policy and Austrian media documents, take part in the creation and stabilisation of a new patient figure – the e-patient. The documents we analysed act as one material form for enacting, performing and giving meaning to the changes occurring when a new technology enters established networks in the medical realm. Our analysis will show that the public discourses we studied deploy three rather different forms of discursive registers, each of which address and perform a specific relation between currently new information and communication technologies and citizen-patients. From one place, moment or problem-solution package to the next a slightly different hybrid and ‘multiple citizen-patient’ is being shaped, discussed, observed or concealed. The multiplicity we observed reveals crucial tensions and contradicting expectations expressed towards the future citizen-patient, showing the challenges for e-health in the making.
  • Mediated Health. Sociotechnical practices of providing and using online health information

    Astrid Mager

    New Media & Society. 01/2009; 11(7):1123-1142.

    While most of the existing research about online health information focuses exclusively on either the provider or the user side of communication circuits, this article aims to integrate and discuss both sides and their mediated relation to one another. Drawing on actor-network theory, it conceptuali... [more] While most of the existing research about online health information focuses exclusively on either the provider or the user side of communication circuits, this article aims to integrate and discuss both sides and their mediated relation to one another. Drawing on actor-network theory, it conceptualizes the provision and use of online health information as sociotechnical. It questions concretely how website providers position their websites and information, how users browse through the web and assemble information, and interrogates the various concepts of online health information these different practices imply. Further, it asks how search engines, and Google in particular, come to play such a dominant role in the way health-related web information is provided and used. The article concludes by evaluating the implications of the findings in regard to debates about the quality of online health information and the way in which web information is distributed and acquired on a broader scale.
  • 1.37
    Impact points
    Visions and versions of governing biomedicine: narratives on power structures, decision-making and public participation in the field of biomedical technology in the Austrian context.

    Ulrike Felt, Maximilian Fochler, Astrid Mager, Peter Winkler

    Social studies of science. 05/2008; 38(2):233-57.

    In recent years, governance and public participation have developed into key notions within both policy discourse and academic analysis. While there is much discussion on developing new modes of governance and public participation, little empirical attention is paid to the public's perception of... [more] In recent years, governance and public participation have developed into key notions within both policy discourse and academic analysis. While there is much discussion on developing new modes of governance and public participation, little empirical attention is paid to the public's perception of models, possibilities and limits of participation and governance. Building on focus group data collected in Austria within the framework of a European project, this paper explores lay people's visions and versions of government, governance and participation for two biomedical technologies: post-natal genetic testing and organ transplantation. Building on this analysis, we show that people situate their assessments of public participation against the background of rather complex lay models of the governance and government of the respective technology. Because these models are very different for the two technologies, participation also had very different connotations, which were deeply intertwined with each socio-technical system. Building on these findings we argue for a more technology-sensitive approach to public participation.

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