Abi Sofian Abdul Halim

Publications (2) View all

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  Available from: 50.22.92.12

  Article: Craftermakers: A Significant Study on Entreprenueurial Creativity and Competitive Advantage

  Muhammad Abi Sofian Abdul Halim, Azman Che Mat
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  ABSTRACT: Entrepreneurship is a driving force bringing creativity to the business and establishing a community of high-growth economy. In fact, an embracing of entrepreneurial creativity also can bring a business more growth, competitive advantage, productivity improvement, job and wealth creation, and ultimately a better quality of life for all. As well as this paper concerned, entrepreneurial creativity is the key values for craft-makers to make them go far in a business development. Currently, craft industries represent a dynamic cluster of emerging creativity and economic activities. These industries considered as SMEs industry which is contributed a source of economic value, providing new employment and business opportunities. Therefore, the purpose of this study is to measure the relationship between entrepreneurial creativity toward competitive advantage among craft-makers in a small and medium business in Terengganu. The results indicates that the multiple correlation coefficient (R) which using all the predictors simultaneously is 0.531 and R-square is 0.281 which means that 28.1 percent of the variance in a competitive advantage can be predicted from the factors of entrepreneurial creativity. The result of this study becomes as a direction to the SMEs in Terengganu to develop the entrepreneurship training program, in a context of entrepreneurial creativity development and competitive advantage. Keyword(s): Entrepreneurial Creativity; Competitive Advantage; Entrepreneurial Commitment; Craft-makersRésumé: L'entrepreneuriat est une force motrice qui apporte la créativité à l'entreprise et établit une communauté de l'économie à forte croissance. En fait, une créativité entrepreneuriale embrassante peut également apporter à une entreprise une croissance plus grande, des avantages concurrentiels, une amélioration de la productivité, des emplois et la création de richesses, et finalement, une meilleure qualité de vie pour tous. Comme cet article implique, la créativité entrepreneuriale est la valeur clé pour les artisanats qui les fait aller plus loin dans le développement des affaires. Actuellement, les industries artisanales représentent un groupe dynamique d’une créativité émergente et de nouvelles activités économiques. Ces industries sont considérées comme des PME, une source de valeur économique qui peut offrir de nouveaux emplois et des opportunités d'affaires. Par conséquent, le but de cette étude est de mesurer la relation entre la créativité entrepreneuriale et l’avantage concurrentiel chez les artisanats dans une PME à Terengganu. Les résultats indiquent que le coefficient de corrélation multiple (R) qui utilise tous les prédicteurs simultanément est de 0,531 et le R-carré est de 0,281, ce qui signifie que 28,1 pour cent de la variance d'un avantage concurrentiel peut être prédite à partir des facteurs de la créativité entrepreneuriale. Le résultat de cette étude devient un indicateur de direction pour les PME à Terengganu afin d’établir le programme de formation en entrepreneuriat, dans un contexte de développement de la créativité entrepreneuriale et de l'avantage concurrentiel.Mots-clés: créativité entrepreneuriale; avantage concurrenciel; engagement entrepreneurial; artisanats
  Canadian Social Science. 01/2010;
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  Available from: insanbilimleri.com

  Article: The contribution of heritage product toward Malaysian Tourism Industry: A case of eastern coastal of Malaysia

  Azman Bin Che Mat, Muhammad Abi Sofian bin Abdul Halim
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  ABSTRACT: The purpose of this paper is to develop the relationship model between creative industry and tourism industry toward the heritage product development. As the tourism industry has become more competitive in Terengganu, creative industry moves forward to improve the marketability in a heritage product. Terengganu has a variety of heritage products that can be promoted to the tourists such as craft, batek, silk, wood carving, mengkuang weaving, music performances and copper products. Creative industry also known as cultural industry becomes important to tourism industry and highly contributes to the GDP in south-east Asian countries. The expansion of market segment in tourism industry in Terengganu also has a relationship with the demand of local heritage product. State government plans to give extra convergent to tourism industry in context of marketing culture, heritage, and environment. A good market in tourism will enable more application of creativity and innovation in the context of heritage product development.
  International Journal of Human Sciences. 01/2010;